Birthstones by month: meaning, history and how to choose

You probably know your zodiac sign, even if you’re not a studious watcher of the stars. But there’s another symbol that correlates to when you were born: your birthstone. Birthstones are one or more precious gemstones assigned to each month...

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Lore

Lore UPDATE 
Collection Launch: Egyptian Goddesses are on the rise again
Goddesses Bastet, Hathor, and Sekhmet rise again with the new Egypt Collection, joining existing Goddesses Isis, Cleopatra, and Nefertiti. Among the most powerful and revered of all deities, they are... Read more...
Lore
Gift Guide: Gifting the Inner Warrior
We’ve all had different seasons of our lives where we felt powerless, or like when fighting felt futile, but when we mustered the courage to fight and head into our... Read more...
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Gift Guide: The Meaningful Sets That Will Increase Strength & Energy
The women who love Awe jewelry are strong and powerful in their own right, and they know that our Goddess pieces will only enhance these qualities within them. We tend... Read more...
Lore
Gift Guide: Five Sets to Wear During a New Moon
A new moon is a celestial gift that we sometimes don’t even know is happening. The hidden happening occurs every 28-30 days and causes the moon to be invisible from... Read more...
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Collection Launch: Be the Change you want to see
If you’ve always wanted to make positive changes or have a positive impact in an ever-evolving world that is sometimes at odds with what is right, we’ve created the Be... Read more...
Lore
Gift Guide: Let’s return to meaningful gifting
When founders Jill and Max Johnson conceived of Awe Inspired, they wanted to create beautiful, meaningful, and empowering gifts for cancer survivors and other people who’d overcome great hardships. The... Read more...
Lore
Gift Guide: Warrior, Champion, Enchantress, or Belladonna? Find the power piece that speaks to your soul
When we look at the types of women who love our jewelry, we find that they are likely to be one of four archetypes: the Warrior, the Champion, the Enchantress,... Read more...
Lore
National Hispanic Heritage Month: Honoring strong and powerful Latin Goddesses
National Hispanic Heritage Month runs from September 15 to October 15. It marks the celebration of the histories, cultures, and contributions of American citizens with Spanish, Mexican, Central and South... Read more...
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Collection Launch: The Moon Phases Collection & Goddess Hecate shine their light
Our new Moon Phases Collection is all about the serene yet brilliant energy of the moon. A constant presence in the human journey, the moon symbolizes our deepest sense of... Read more...
Lore
Spiritual Wellness: The indisputable power of affirmations
Thoughts often turn into actions, and those actions shape our lives. This is why it’s important for your inner voice to be as positive as possible, and for the things... Read more...
Lore
Gift Guide: Your Gift Guide for the Harmonious and Charming Libras in Your Life
Chances are, if you have a Libra in your life, they bring a lot of joy, beauty and an unexplainable balance in your life that you’d be lost without. In... Read more...
Lore
Manifestations: September’s Stunning Harvest Moon + Your Sign
Look up into the night sky this week, the September Harvest Moon is arriving. Strikingly bold, the Harvest Moon is said by many astrologers to offer opportunities for a fresh... Read more...